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Website, follow-up, tracking and upkeep — one team, one invoice. Built in Cape Town for founder-led businesses.

Built by Velorax — 200+ prospects tracked, every message human-approved
Selected work
What we've built — including an agent system that runs a whole pipeline.

Backtests any SMC model across three years of 15-minute data in seconds. Built for a private trading firm to validate strategies before deploying capital.

Prospects researched, qualified and followed up by agents. Every message drafted overnight, approved by a human in the morning. This is the class of system we build for clients — automated where it's repetitive, human where it counts.
We're taking three founding clients at founding rates — in exchange for a named case study when the work ships. If you want the before-and-after to be your business, this is the cheapest Velorax will ever be.
The agents
Qualification, follow-up, drafting and audits — run by specialised agents in production, with a human approving anything that counts. Four of them below.
A new enquiry on the site is qualified, classified and has a response drafted before morning — nothing waits in an inbox for someone to notice it.
Feeds: one tracked pipeline
Reads the whole pipeline every morning, surfaces exactly who is owed a touch today, drafts it, and delivers the day as a briefing.
Feeds: 200+ prospects on timing rules
Finds the business, verifies a specific finding on their site, and drafts the message overnight. A human approves everything before it sends.
Feeds: every message human-approved
Turns a URL into the three-page build plan — four pillars scored out of 100, every finding tied to what it costs the business.
Feeds: the leave-behind document
Systems like these ship inside The Architect and run under The Operator — one team, one invoice, nothing sold separately.
The leave-behind
Founders we approach get a three-page diagnostic of their digital infrastructure before any call: four pillars scored out of 100, every finding tied to its commercial consequence — what it costs, not just what's technically wrong.
It takes five minutes to read, and it's yours to keep — whoever you hire.
How the audit worksDigital Infrastructure Audit
Four pillars. Scored against
what they cost you.
Commercial consequence
Your booking form posts to a dead endpoint — every after-hours enquiry since March has gone nowhere.
Services
Everything that sits between an enquiry and a paying client — built and run by one team, so nothing falls between vendors.
Every enquiry answered, tracked and followed up — nothing dies in an inbox.
Running proof
An agent-run pipeline: 200+ prospects tracked and followed up, nothing left to memory.
Not in scope
Generating the enquiries themselves — ads and content sit in the Operator's growth module, once the leak is fixed.
See which ad, post or referral produced each paying client — so you spend where it pays.
Running proof
Cost-per-client and return per channel — not vanity metrics.
Not in scope
Running the ad accounts themselves — bring your media buyer, or add the Operator's paid-acquisition module.
Prospects check you out before they call — at night, on their phone, from a forwarded link.
Running proof
Our SMC Backtester replays three years of market data in seconds — engineering depth is the baseline.
Not in scope
What happens after they get in touch — that's 01.
Website, follow-up, tracking and upkeep from one accountable team.
Not in scope
Open-ended retainers with nothing named — every engagement ships something with a date on it.
Process
Every engagement follows the same four steps.
We analyze your stack, funnel, and ad accounts.
We design the architecture and growth plan.
We build, launch, and optimize in parallel.
We compound what works and cut what doesn't.
Engagements
Every engagement is fixed-scope — you know the deliverable and the price before we start. Engagements start at R12,000; the exact number depends on what your business actually needs, and we'll tell you on the first call.
Three founding-client slots, Q3 2026. Founding rates in exchange for a named case study. When they're gone, they're gone.
For founders who need one specific thing fixed, fast.
One deliverable, one revision round, launched. For founders who need the leak plugged before anything else.
Pre-launch founders, bootstrapped businesses, single-campaign needs
The whole front door, rebuilt to close.
Your site rewritten in your buyer's language, enquiry capture that can't drop a lead, and tracking that shows where every client came from. Fixed scope, 30-day support after launch.
Founder-led businesses whose enquiries leak between the form, the inbox and the follow-up
We build the system your operation runs on.
The full build: the web app, the internal tooling, the systems your operation runs on. Scoped after a working session — no template pricing for non-template work.
Funded startups, post-revenue founders, businesses that need the system their operation runs on
We keep it running — so you never think about it.
Monitoring, upkeep, monthly performance review — and optionally the whole growth engine, ads included. The answer to “AI can build me a site”: it can. It won't run one.
Founders past launch who want one team owning the whole stack — or just the boring parts looked after
Most clients start with a Sprint or the Foundation, see the work, and grow from there.
Exact pricing is scoped on the first call and fixed before we start. All billing in ZAR, exclusive of VAT; international clients billed in USD.
Questions
Common questions about working with us.
Start with a short call — 15 to 20 minutes. We'll walk through where your business is losing enquiries, what's worth fixing first, and what we'd build or run to close it. No deck, no pitch. It's free; the next step is a conversation, not a download.
Q3 2026 — 3 founding-client slots open
Email Us Directly
hello@velorax.org